Zach co-heads the firm’s asset management practice, serves on the management committee and works with clients to create and implement strategic communications programs that have a measurable business impact. In addition to managing a team of professionals on client accounts, Zach creates original content on behalf of executives and companies and maximizes this content for search engine optimization and digital reputation management.
Previously, Zach was a business journalist, writing about mergers and acquisitions, Wall Street, investment banks, private equity and hedge funds for The New York Times, New York Post and Dow Jones, among other outlets. He also served as a researcher for two books on the 2008 Financial Crisis and the economy.
Zach holds a B.S. from Hamilton College and an M.A. in journalism from the University of Colorado at Boulder. He serves on the board of the New York Financial Writers Association and is a Trustee of the Brooklyn Music School. In 2022, Muckrack named Zach as one of the top finance PR pros to follow on twitter. He’s at @zkouwe.